THE AGAG COST GUIDE
Our guide price for a full artificial grass installation is £54–£102 per m² including VAT (£45–£85 + VAT). Supply-only turf starts from a listed £12.50 per m². The right comparison is the total cost of the job: the grass, groundwork, fitting and any site-specific extras—not just the price of the roll.
For a 40m² lawn, the installation guide range works out at £2,160–£4,080 including VAT. It is a starting budget, not a fixed quote or a ceiling for complicated work. Access, drainage, excavation, edging and the turf you choose can change the final price.
Choose the Price That Matches Your Project
| Option | Starting / Guide Price | What to Compare |
|---|---|---|
| Full installation | £54–£102/m² including VAT £45–£85 + VAT |
Groundwork, premium turf and professional fitting to the agreed specification; a 10-year warranty, subject to its terms. |
| Supply-only turf | Listed from £12.50/m² | The roll quantity, chosen product, order minimum, delivery and the final checkout total. Groundwork and fitting are separate. |
| Event hire | Listed from £7/m² per day | Hire duration, area, pad requirements, delivery, installation and collection in the written quote. |
Artificial Grass Cost Calculator: Worked Garden Examples
For a first installed budget, multiply the lawn area by the guide rate. The table shows the VAT-inclusive total first, so you can see the amount to allow as a homeowner.
| Lawn Area | Including 20% VAT | Before VAT |
|---|---|---|
| 20m² | £1,080–£2,040 | £900–£1,700 |
| 30m² | £1,620–£3,060 | £1,350–£2,550 |
| 40m² | £2,160–£4,080 | £1,800–£3,400 |
| 60m² | £3,240–£6,120 | £2,700–£5,100 |
| 100m² | £5,400–£10,200 | £4,500–£8,500 |
Example: A 40m² Lawn at £65 + VAT per m²
40 × £65 = £2,600 before VAT.
VAT at 20% = £520.
Total = £3,120 including VAT.
This demonstrates the calculation only. Your surveyed quote confirms the specification and whether additional drainage, access or landscaping work is required.
For the detail behind the unit rate, use our installation cost per m² breakdown. If the job starts with an existing lawn or bare ground, our soil installation cost guide explains the excavation and waste factors.
Supply-Only Artificial Grass Prices
These are the starting prices listed for our artificial grass range, checked against the shop for this update. The selected roll size and order details determine the final supply price; these figures are not fitted prices.
| Grass | Listed Price From |
|---|---|
| Economy | £12.50 |
| Lux | £15.99 |
| Eden | £16.99 |
| Sol | £18.50 |
| Play Care | £19.50 |
| Arcadia | £19.99 |
| Play Care Extreme | £24.50 |
| Elite | £24.90 |
| Lush | £27.99 |
A Supply-Only Calculation
If your cutting plan requires 30m² of turf listed at £19.50/m², the turf calculation is 30 × £19.50 = £585. That is the material-price calculation, not the total cost of building the lawn. Add the confirmed delivery, groundwork, fixings, any required infill and fitting costs.
What Does a Full Installation Include?
Our starting installation guide covers groundwork, premium turf and expert fitting, with a 10-year warranty subject to the applicable terms. The written quote should set out the construction for your garden and any exclusions, rather than relying on the words “fully installed”.
- Removal of the existing surface and the agreed excavation
- Handling and removal of excavated material
- A suitable compacted sub-base and smooth laying course
- The specified membrane arrangement, edging and perimeter fixing
- The chosen turf, cutting plan, joins and fitting
- Any specified infill and the final finish
- The drainage work included, warranty terms and total including VAT
See our artificial grass installation service for the full process. We assess the ground and access before confirming what your particular lawn needs.
What Can Change the Final Price?
| Cost Factor | Why It Matters | Ask the Installer |
|---|---|---|
| Excavation and waste | Deeper or more difficult removal changes labour, transport and disposal. | What depth and volume have been allowed for? |
| Access | Steps, a narrow passage or a long barrow route can slow material handling. | Can equipment reach the working area? |
| Drainage | A new surface will not resolve trapped water on its own. | What problem has been identified, and what drainage work is included? |
| Edging and levels | The lawn needs to meet patios, paths and borders neatly. | Which perimeter and fixing method are specified? |
| Shape and turf choice | Roll widths, offcuts, joins and the chosen product affect the supply and fitting cost. | How much turf is being ordered, and why? |
| VAT and exclusions | A headline rate does not always show the amount payable. | What is the complete VAT-inclusive total and what is excluded? |
A compact garden can have a higher effective cost per m² because transport, setup and equipment still have to be covered. Equally, a larger area is not automatically cheaper if access or ground conditions make the work difficult.
What Does DIY Artificial Grass Cost?
DIY can reduce the fitting labour you pay for, but supply-only turf is only one part of the budget. Allow for aggregate, a suitable membrane and edging, waste disposal, tool hire, joining materials and any specified infill.
Use our complete DIY installation guide to understand the work before deciding what to take on. If you want to prepare the base and ask AGAG to supply and fit the turf, agree the specification with us first; the prepared base needs to be suitable for fitting.
We would not apply one guaranteed saving percentage to every garden. A job with easy access and straightforward preparation can be very different from one that requires extensive excavation or drainage work.
What About Artificial Grass Hire?
Our published hire starting price is £7 per m² per day. Temporary event flooring is a different service from a permanent garden installation, so get a quote covering the hire period, pad requirements, delivery, fitting and collection. Confirm VAT and any minimum charges in that quote. Our artificial grass hire service explains the options.
Is Artificial Grass Worth the Money?
It can be a practical choice if you want a lawn-like space without mowing and recurring muddy patches. The value depends on how the garden is used, the installation quality and the care it receives.
There are trade-offs. Artificial grass still needs cleaning and brushing, can get hot in direct sun and does not provide the same habitat as a natural lawn. It is not automatically the best choice for every garden, or a guaranteed way to increase property value.
Is Artificial Grass Expensive?
The initial cost can be significant because a permanent installation includes work beneath the turf. Compare complete installed specifications, not a bare turf price against a fully fitted lawn.
What About the Cost Per Year?
You can divide an installation cost by an assumed service life for planning, but that does not prove the lawn pays for itself. For example, £3,120 spread over ten years is £312 a year before cleaning, maintenance or eventual replacement. Both the lifespan and future costs are assumptions, not guarantees.
Are These UK Average Prices?
These are AGAG starting prices and illustrative budgets, not a statistical survey of every UK installer. Local labour, access, products and project specifications vary. Get like-for-like written quotes before committing.
Artificial Grass Cost FAQs
How Much Does Artificial Grass Cost Installed?
Our guide range is £54–£102 per m² including VAT (£45–£85 + VAT), subject to the surveyed specification. Complex groundwork, access or additional work can take a project outside that range.
How Much Would a 40m² Artificial Lawn Cost?
Using the guide installation range, allow £2,160–£4,080 including VAT. This is an illustration, not a fixed quote; the ground, access, edging, drainage and turf choice affect the total.
Does the Price per m² Include Groundwork?
Our full-installation guide includes groundwork and fitting to the agreed specification. A supply-only price does not. Always check the quote for excavation, waste, drainage, edging and other inclusions.
What Is the Cheapest Artificial Grass in the AGAG Range?
Economy is listed from £12.50 per m² supply-only. Check the required roll quantity, minimum order and delivery before comparing the final cost with other products.
Is Artificial Grass Always Cheaper Than Paving?
No. Both depend on materials, preparation and the layout. Our artificial grass versus paving guide explains when each surface makes sense.
Does a Dog-Friendly Lawn Cost More?
It can if the chosen system needs different drainage, edging or materials. There is not a universal “dog surcharge”. See our dog-friendly installation cost guide.
What Does Maintenance Cost?
That depends on lawn size, use and whether you do the work yourself or book a professional visit. Our maintenance guide explains the routine; ask for a separate quote for professional cleaning or repairs.
Get a Price for Your Garden
Send approximate measurements, a few photographs and details of access or drainage concerns. We will explain the specification and confirm a clear quote. For a local project, see our Manchester installation service.
Updated 10 September 2026.
